As with other business intelligence tools, ultimately it is your responsibility to ensure you manage the quality of your data as Auto Insights' insights will only be as good as the data it has access to!

However, Auto Insights' data ingestion process has been developed to ensure data quality, by standardising data fields (such as dates) to match Auto Insights' requirements. As part of the ingestion process, Auto Insights provides recommendations about the quality of your data, to ensure that the insights and visualisations are based on a complete dataset. As an example, Auto Insights will suggest the user exclude fields where there are a significant number of missing values in the column.

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